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ON THE TOTAL FEE

Input this Professional Credit at checkout for a max $30.00 offset.

FAST10
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Hybrid Event

23rd - 24th January 2027 | Paris, France

International Conference on Strategic Management and Marketing (ICSMM - 27)

4

Days

4

Hrs

07

Min

02

Sec

Conference Program

Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

Why it matters

SDG 1 — No Poverty
SDG 8 — Decent Work and Economic Growth
SDG 9 — Industry, Innovation and Infrastructure
SDG 10 — Reduced Inequalities
SDG 12 — Responsible Consumption and Production
SDG 16 — Peace, Justice and Strong Institutions
SDG 17 — Partnerships for the Goals
Explore All Session Tracks
Track 01
Innovations in Strategic Management

This track focuses on the latest innovations and methodologies in strategic management. It aims to explore how these advancements can enhance decision-making processes within organizations.

Track 02
Strategic Management in a Globalized Economy

This session will examine the implications of globalization on strategic management practices. Participants will discuss strategies for navigating the complexities of international markets.

Track 03
Corporate Governance and Ethical Considerations

This track addresses the intersection of corporate governance and ethical issues in strategic management. It will explore frameworks that promote accountability and social responsibility in business practices.

Track 04
Strategic Applications in Industrial Contexts

This session will highlight strategic management applications within various industrial sectors. Participants will share case studies and best practices that demonstrate effective strategies in action.

Track 05
Market Identification and Risk Assessment

This track focuses on methodologies for identifying potential markets, particularly in developing nations. It will also cover approaches to international risk assessment in strategic planning.

Track 06
Stakeholder Relationship Management

This session will explore strategic issues related to managing stakeholder relationships. Discussions will center on the importance of stakeholder engagement in achieving organizational objectives.

Track 07
Branding Strategies in a Global Context

This track will delve into global branding issues and their impact on strategic management. Participants will analyze successful branding strategies that resonate across diverse markets.

Track 08
The Role of Agency Theory in Corporate Governance

This session will investigate the application of agency theory and stewardship theory in corporate governance. It aims to provide insights into how these theories influence strategic decision-making.

Track 09
Strategic Audits and Decision-Making

This track will focus on the strategic audit as a tool for enhancing decision-making processes. Participants will discuss frameworks for conducting effective audits that inform strategic direction.

Track 10
Challenges in Strategic Management

This session will address recent challenges faced in the field of strategic management. Participants will share insights and solutions to overcome these obstacles in various organizational contexts.

Track 11
Models of Industry Analysis

This track will explore different approaches and models of industry analysis. Discussions will focus on how these models can inform strategic management practices and competitive positioning.

2026 UPDATE

Consistent Academic Support

Science Net ensures that research activities continue without interruption in the current global situation. Participants can engage through digital and hybrid conference formats.