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ON THE TOTAL FEE

Input this Professional Credit at checkout for a max $30.00 offset.

FAST10
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Hybrid Event

29th - 30th October 2026 | Chicago, USA

International Conference on Innovation in Marketing Education and Pedagogy (ICIMEAP - 26)

4

Days

4

Hrs

07

Min

02

Sec

Conference Program

Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

Why it matters

SDG 4 — Quality Education
SDG 8 — Decent Work and Economic Growth
SDG 9 — Industry, Innovation and Infrastructure
Explore All Session Tracks
Track 01
Innovative Pedagogical Approaches in Marketing Education

This track explores novel teaching methodologies that enhance the learning experience in marketing education. Emphasis will be placed on innovative practices that foster critical thinking and creativity among students.

Track 02
Curriculum Design for the Future of Marketing

This session focuses on the development of curricula that align with the evolving landscape of marketing. Participants will discuss strategies for integrating contemporary marketing trends and technologies into educational programs.

Track 03
Experiential Learning in Marketing Training

This track highlights the importance of experiential learning in marketing education, showcasing case studies and best practices. Attendees will examine how hands-on experiences can bridge the gap between theory and practice.

Track 04
Digital Marketing Education: Challenges and Innovations

This session addresses the unique challenges faced in teaching digital marketing concepts and tools. Participants will share innovative approaches to effectively engage students in this rapidly changing field.

Track 05
Marketing Strategy Development in Academic Settings

This track focuses on the integration of strategic marketing frameworks within academic curricula. Discussions will revolve around how to equip students with the skills necessary for developing effective marketing strategies.

Track 06
Skill Development for the Next Generation of Marketers

This session emphasizes the critical skills needed for success in the marketing profession. Participants will explore methods for cultivating these skills through targeted educational initiatives.

Track 07
Advancements in Marketing Research Methodologies

This track examines contemporary research methodologies in marketing education, focusing on both qualitative and quantitative approaches. Participants will discuss the implications of these methodologies for teaching and learning outcomes.

Track 08
Enhancing Student Engagement in Marketing Courses

This session explores strategies for increasing student engagement and participation in marketing classes. Innovative techniques and tools that facilitate active learning will be highlighted.

Track 09
The Role of Online Learning in Marketing Education

This track investigates the impact of online learning platforms on marketing education. Participants will discuss best practices for delivering effective online marketing courses and the associated challenges.

Track 10
Marketing Analytics: Teaching Tools and Techniques

This session focuses on the integration of marketing analytics into the educational curriculum. Participants will explore various tools and techniques that can enhance students' analytical skills in marketing.

Track 11
Academic Innovation in Marketing Education

This track examines recent innovations in marketing education that promote academic excellence and relevance. Discussions will center on the role of technology and new pedagogical strategies in transforming marketing curricula.

2026 UPDATE

Consistent Academic Support

Science Net ensures that research activities continue without interruption in the current global situation. Participants can engage through digital and hybrid conference formats.