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ON THE TOTAL FEE

Input this Professional Credit at checkout for a max $30.00 offset.

FAST10
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Hybrid Event

10th - 11th June 2026 | Bergen, Norway

International Conference on Strategic Communication, Media, and Branding (ICSCMB - 26)

4

Days

4

Hrs

07

Min

02

Sec

Conference Program

Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

Why it matters

SDG 4 — Quality Education
SDG 8 — Decent Work and Economic Growth
SDG 9 — Industry, Innovation and Infrastructure
SDG 12 — Responsible Consumption and Production
SDG 16 — Peace, Justice and Strong Institutions
SDG 17 — Partnerships for the Goals
Explore All Session Tracks
Track 01
Strategic Communication Frameworks

This track explores the theoretical foundations and practical applications of strategic communication frameworks in various contexts. Participants will examine how these frameworks can enhance organizational effectiveness and stakeholder engagement.

Track 02
Branding in the Digital Age

This session focuses on the evolving landscape of digital branding and its implications for businesses. Discussions will center on innovative strategies for building and maintaining brand identity in a rapidly changing digital environment.

Track 03
Corporate Communication Strategies

This track delves into the complexities of corporate communication and its role in shaping organizational reputation. Scholars will analyze case studies that illustrate effective communication strategies in corporate settings.

Track 04
Media Campaigns and Public Engagement

This session investigates the design and execution of media campaigns aimed at fostering public engagement. Participants will discuss best practices and the impact of media campaigns on audience perception and behavior.

Track 05
Marketing Communication Trends

This track examines the latest trends in marketing communication and their implications for brand strategy. Researchers will present findings on consumer behavior and the effectiveness of various marketing channels.

Track 06
Brand Management in Crisis Situations

This session addresses the challenges of brand management during crises and the strategies employed to mitigate reputational damage. Participants will explore case studies that highlight successful crisis communication practices.

Track 07
Media Analytics and Performance Measurement

This track focuses on the role of media analytics in measuring the effectiveness of communication strategies. Scholars will discuss methodologies for analyzing media performance and the implications for strategic decision-making.

Track 08
Narratives in Branding

This session explores the power of storytelling in branding and its impact on consumer engagement. Participants will analyze how brand narratives can shape perceptions and foster emotional connections with audiences.

Track 09
Stakeholder Engagement Strategies

This track examines the importance of stakeholder engagement in strategic communication. Researchers will present frameworks and case studies that illustrate effective engagement practices across various sectors.

Track 10
Media Planning and Strategy Development

This session discusses the critical role of media planning in the development of communication strategies. Participants will explore techniques for optimizing media resources to achieve strategic objectives.

Track 11
Innovations in Public Relations

This track highlights emerging trends and innovations in public relations practices. Scholars will share insights on how technology and social media are transforming the public relations landscape.

2026 UPDATE

Consistent Academic Support

Science Net ensures that research activities continue without interruption in the current global situation. Participants can engage through digital and hybrid conference formats.